Newsletters, welcome flows and campaigns for people who already know you, built on consent and measured in enquiries and sales.
Social platforms and search engines change their rules without notice. An email list does not. If a customer has agreed to hear from you, you can reach them directly, at almost no cost per message, whenever you have something useful to say.
We set up email marketing that fits the size of your business: a clean sign-up form, a short welcome sequence, a monthly newsletter or offer, and the technical settings that help your messages reach the inbox. We then report on results in plain language.
We only send to people who have agreed to hear from you. Bought or scraped lists put your domain reputation at risk and are not something we will use.
The way we run this service, in four steps.
Emails go out with no sequence or measurement.
Welcome, nurture and reminder flows.
SPF, DKIM and DMARC, plus list hygiene.
Reports on delivery, opens, clicks and replies.
Sign-up forms, lead magnets and consent wording that grow a list of people who want to hear from you.
Welcome, abandoned cart and follow-up emails set up in Klaviyo, Mailchimp or HubSpot, depending on your stack.
Newsletters and offers planned, written and scheduled, using simple templates that match your brand.
Domain authentication (SPF, DKIM and DMARC), list cleaning and sending patterns that protect your reputation.
Monthly reports on opens, clicks, enquiries and revenue, with notes on what to change next.
Connections to your website, shop, CRM and forms, so new contacts and orders flow in without manual work.
Simple steps, clear updates.
We look at your goals, current list, tools and past emails.
We build forms, templates and flows, connect tracking and test before going live.
We send the first campaigns to a clean, consented list.
We review results with you each month and keep refining.
There is no minimum. A small list of engaged people is more valuable than a large, cold one. We often start by setting up sign-up forms and a welcome sequence so the list grows with the right people.
It depends on your needs and budget. Mailchimp suits simple newsletters, Klaviyo suits online stores, and HubSpot suits teams that also want a CRM. We recommend what fits and avoid paying for features you will not use.
Only if the people on it have agreed to receive your emails. If you are unsure, we will review how the list was collected before sending anything.
Correct authentication and steady sending make a large difference, but no one can guarantee inbox placement. We set things up properly, monitor results and adjust.
Worked examples of how we plan, build and measure this kind of work.
Why dashboard ROAS overstated results, and how clean tracking moved the store past break-even.
Read the case studyGoogle Search and Meta lead forms for a private school, with tracking and admissions landing pages.
Read the case studyPlain-English reading that goes deeper on this topic.
A practical guide to building an email list you own: consent, offers, forms, welcome emails and list hygiene, written for Indian small businesses.
Practical rules for writing email subject lines that are clear, honest and relevant, plus preview text, personalisation and how to test.
Why good emails land in spam, and how SPF, DKIM, DMARC, list quality and Gmail and Yahoo sender rules decide whether your messages reach the inbox.
Tell us about your list and goals. We will reply with a clear, practical plan.
Tell us a little about your business. We reply within 24 hours on business days.